Innovation Center, Washington, D.C.
3M’s Innovation Centers are part museum, part icebreaker. It’s where they prove their capabilities and history, while starting to woo and work with new customers to solve world-class technical problems. And I got to help create the strategy, design, and content that’s guiding the development of more than 40 centers around the world. It all started here, in Washington, D.C.
Role Associate Creative Director, Strategy, Copywriting, Content Strategy
Type Experiential, Content, Branding